Your business’ website design reflects your brand. Your website has the power to make or break your brand's online presence. This is why it's important to design it right. Plus, as a small or mid-sized business, you can't afford any errors in the design as it may lose you prospects. A really good solution for creating your unique website is the Fashionopolism Shopify theme.

But, the design is not just about the layout of elements on the webpage. Everything, including the color palette, layout, typography, and selection of images, make up your brand's identity. 

Introduction

In order to enhance the user experience, your website should be accessible to users of all devices. As a matter of fact, 54.8% of global website traffic is generated on mobile devices.

Source: Unsplash

Therefore, Shopify is the best tool for you as it presents some of the most alluring templates. However, some themes are better at driving sales and conversions than others. In this article, we'll discuss one such theme - the Fashionopolism Shopify theme - that you can use to create an exquisitely designed, responsive website packed with cutting-edge features. 

Let's get started!  

What Is Shopify?

Shopify is the second most popular eCommerce store building platform, with over 1 million businesses across 175 countries. It is an excellent platform that helps businesses of all sizes to sell physical and digital products and services. 

Source: Shopify

With numerous beautiful and responsive themes to choose from and a user-friendly interface, Shopify is an ideal platform for online merchants to sell their products. The online platform targets the average user, so you don't have to be tech-savvy to create your online store. You can easily add products, process orders, and create discounts. 

Plus, Shopify offers various affordable plans, from a basic plan that only costs 29$/month to advanced ones. You can take a 14-days test drive of the software before paying for it with credit. 

With more than 70 themes, you can choose the one that resonates the most with your business. Personally, we recommend the Fashionopolism Shopify theme to drive sales and conversions. 

Fashionopolism Shopify Theme

If you are looking to create an elegantly designed website that allows you to display numerous product collections in the store, then the Fashionopolism Shopify theme is the best choice for you.

Source: Shopify

Launched in 2011, the Fashionopolism Shopify theme is one of the most visually-appealing Shopify templates. Due to several innovative features, including product tabs and collection page image flips, the theme gained significant fame after its introduction. The theme became popular after it introduced the feature that allows customers to zoom in when they hover over a product photo. 

Fashionopolism Shopify Theme Layouts

Shopify Fashionopolism theme comes in four unique styles.

Price

The pricing of the Fashionopolism Shopify theme is $250. If unsure, you can go for the trial version before making the final purchase. 

Key Features Of Fashionopolism

If your store is heavy on impactful imagery, Fashionopolism Shopify theme should be your number one choice. This is because the Shopify theme comes with several advanced features, such as:

• The theme's homepage has a large, full-screen banner with call-to-action buttons for promos across the site. This is quite helpful if your business is heavy on promo, such as seasonal sales and discounts, etc. 
• Moreover, the theme allows users to create a stunningly visual slideshow of the products on the homepage to entice users to shop. Take advantage of this feature to display the most beautiful and high-quality picture of your brand. 
• One of the most popular features of the theme is the product image zoom feature, allowing shoppers to take a closer look at the product’s image. 
• Another feature that has considerably enhanced the user experience (UX) is; the sticky menu. You won’t have to scroll back to the top to jump the pages. You can navigate the website peacefully because the menu will be fixed at the top of the page even as the users scroll down.
• Popup carts are displayed every time a product is added to the cart. 
• The product flags (Sale, New In, etc.) allow users to differentiate between the products and inform them of the various categories such as new arrivals, products on sale, and more. 

Other features include:

• Custom contact form;
• EU translations (EN, FR, IT, DE, ES);
• Recent view;
• Quick view;
• Recommended products;
• Enhanced search, etc. 

Store Examples

Ed’s fine imports

It is an elegantly designed store that sells apparel, accessories, and footwear for men, women, and young boys.

The website features a slideshow of some of the most stunningly visual photographs, sophisticated typography, and a monochromatic palette. Scroll down, and you'll find various categories, including, Casual Shirts, Shorts, Short Sleeve shirts, etc. 

Source: Ed’s fine imports

You'll also find several products, links to some of the most popular collections, a YouTube video of the product, and blog posts.

At the bottom of the homepage, you'll find a list of the most popular Apparel brands stocked by the company. 

Ed's Fine Imports uses all the Fashionopolism Shopify theme features and, therefore, is the perfect inspiration for you to get started on your store. 

Afends

Based in Byron Bay, Afends is a responsible brand creating sustainable clothing inspired by streetwear, the environment, and surf culture.  

Source: Afends

Go to the AFENDS website, and you'll be immediately taken by the minimally designed website featuring high-quality images. The homepage of the site features a banner of New Arrivals. Scroll a little down, and you'll find a section of the most Trending men's and women's apparel.  

The website is clean, sleek, and modern. It's the perfect inspiration for your apparel store. 

My Shoes Supplies

The name is pretty self-explanatory of this one. Open the website, and you'll find a slideshow of various products and shoe care kits on the homepage. 

Source: My Shoes Supplies

The first thing you'll see; is a Summer Sale promotion and New Season Lookbook before the slideshow moves towards other videos and photos of the products. You'll also find a small popup of Reviews that will help you decide whether the shop is worth the money or not. 

Scroll down, and you'll find more categories, Trending and Bestsellers.

The company surely makes the most out of the Fashionopolism theme Shopify. 

Aladdin Rugs NZ

The best thing about the Fashionopolism Shopify theme is that it can be used across various niches. One such example is Aladdin Rugs, based in New Zealand. 

Source: Aladdin Rugs NZ

The design of the website is fairly simple. However, it pulls in the customer with photos of the beautifully designed rugs. The homepage has everything; a beautiful Sale banner, Top Seller, an insight into a few collections, and updates on new arrivals. The website is interesting to navigate, and you’ll find plenty of inspiration for your own website.

Fashionopolism Shopify Theme Reviews

Overall, the Fashionopolism Shopify theme has a 96% customer satisfaction rating based on over 160 clients reviews.

Why Do I Need To Pay For A Website? 

You might be wondering; why I should pay for a theme when I can easily access one of the free Shopify themes. 

Yes, there are many free themes available. However, the free themes come with only a few features. In order to unlock the most advanced ones, you need to look into a premium theme, such as Fashionopolism Shopify theme.

While many free options exist, investing in a good website drives more sales, prospects, and conversions. 

Do you know that 94% of the audience's first impressions are regarding your website design? 

A website design can have a lasting impact on how a customer perceives your brand because it reflects your business. Poor design, slow website, and unresponsive designs can easily make your prospects bounce off your brand’s website.

On the other hand, an eye-catching website and fast and responsive website can win you more customers. In fact, 73% of companies invest in web design to differentiate themselves from their competitors online. The good thing about using the Fashionopolism Shopify theme is; that you don't need to hire a web designer to create a custom website. 

Most of the themes on Shopify can be easily used, customized, and published by an average, non-tech user.

The only thing you need is a good aesthetic sense. 

Key Takeaway

The website design should not be taken lightly. A well-designed website that is easy to navigate, accessible to all devices, and visually appealing can skyrocket your business by driving your sales and winning more prospects. 

Shopify offers some of the most striking templates and themes. Fashionopolism Shopify theme is one of the most popular Shopify themes that offers a variety of robust and paramount features to turn a dull website into a memorable one.